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Urban Media, Media In Motion.Urban Media

National Capital Territory of Delhi

Cab advertising in Delhi.

Put your brand on screens inside cabs moving through the capital — from central business districts to airport runs — planned by cabs, days and ad plays.

Why Delhi

In-cab advertising for Delhi audiences.

Delhi is the centre of the NCR mobility market. Cab journeys here connect offices, markets, hotels, hospitals and Indira Gandhi International Airport, and many of them run for long enough that a rear-seat passenger is seated in front of a screen for a meaningful stretch of time.

For brands, that makes Delhi a natural first market for an in-cab campaign: a launch, a retail promotion, an event or an always-on presence that travels with the city rather than sitting on a single billboard.

Areas in Delhi

  • Connaught Place
  • Nehru Place
  • Aerocity
  • Saket
  • Karol Bagh
  • Dwarka

Named for context only. These are not fixed routes or guaranteed locations for your ad plays.

How it works

How a Delhi in-cab campaign runs.

Video ads play on a screen mounted on the back of the front passenger headrest, in the line of sight of rear-seat passengers for the length of the trip.
  1. Stop 01

    Share your brief

    Tell us your objective, your preferred number of cabs and how long the Delhi campaign should run.

  2. Stop 02

    We confirm availability

    We check what the network can support in Delhi for your dates and send a written quotation.

  3. Stop 03

    Approve your creative

    Supply a digital video ad of up to 30 seconds. It is reviewed and approved before it goes live.

  4. Stop 04

    Your ad goes on the road

    Your creative is scheduled across the selected cabs for the agreed period, and delivery is reviewed with you at the end.

Pricing

Cab advertising cost in Delhi.

One published rate applies across Delhi-NCR, including Delhi. A campaign of 25 cabs for 30 days plans to 37,500 ad plays — an estimated ₹9,375 before applicable taxes.

Calculate your campaign
Reference rate card

Per ad play

₹0.25

Max duration per ad play
30 seconds
Planning assumption
50 plays / cab / day
Billing unit
1 ad play

An ad play is a playback event, not a unique viewer or a guaranteed impression. Taxes and final terms are confirmed in the written quotation.

FAQs

Cab advertising in Delhi: common questions.

How much does cab advertising cost in Delhi?
Urban Media prices in-cab advertising per ad play, at a published reference rate of ₹0.25 per play. For example, 25 cabs for 30 days at 50 plays per cab per day plans to 37,500 ad plays, an estimated ₹9,375 before applicable taxes. The final price is confirmed in a written quotation.
Can I run an in-cab campaign only in Delhi?
Yes, tell us that Delhi is your priority market and we will confirm what the network can support there for your dates. Cabs travel across Delhi-NCR, so we do not promise that every ad play happens inside Delhi or on a particular route.
What kind of ad runs on the in-cab screen?
A digital video ad of up to 30 seconds, shown on a screen mounted on the back of the front passenger headrest, facing rear-seat passengers.
How do you measure delivery?
Campaigns are planned and reported in ad plays, the number of times your creative is played. An ad play is a playback event, not a unique viewer or a guaranteed impression.
How quickly can a Delhi campaign start?
Once the quotation is accepted, the creative is approved and the advance payment is received, the campaign is scheduled for the agreed start date. Share your preferred dates in the enquiry and we will confirm what is possible.

Cab advertising in other Delhi-NCR cities

Advertise in Delhi

Plan your campaign.

Tell us your objective, preferred cabs and dates in Delhi. We will confirm availability and send a quotation.